Learn how we helped Feelunique scale its e-commerce operations, starting with a China-optimized cross-border e-commerce website, mobile app, and WeChat mini-program, and later expanding to Tmall, JD.com, etc. This site is also quite accessible to smaller brands hoping to expand to China and is growing quite fast. In fact, over the last several months, the government has been rolling out policies, including adding new CBEC pilot zones and pilot cities for CBEC retail importation, extending the CBEC retail import list, and lowering tax and tariffs, in a bid to boost CBEC: This article aims to provide you a holistic look at China’s CBEC world. L'e-commerce cross-border est le pendant coté commerçant du shopping cross-border coté client. If the income of an enterprise falls under the scope of tax-free income as stipulated in Article 26 of the Corporate Income Tax Law of China, the CIT on such income can be exempted. “What is Peppa?” : The perfect marketing campaign? JD Worldwide, part of JD.com. To make it simple, it works a little like kaola. People talk about brands and shop online like never before. Brands now engage customers and personalise shoppers’ experience through social media in a stiff competition for the consumer dollar. You have clearly a significant opportunity to do cross-border e-commerce in China. For a visualization of the ecosystem, please see the image gallery below. Meanwhile, it builds up CBEC enterprises’ credit database and risk prevention and control systems, and provides enterprises with more innovative services in financing, guarantee, foreign exchange settlement and sale, and intelligent logistics. Please feel free to comment and share our articles ! Marketing China- Smart Tips for Smart Business in China. Stay Ahead of the curve in Emerging Asia. First, let’s have a look at what cross border E-Commerce means practically and in terms of shipping. Cross border e-commerce is defined as import and export activities of cross-border trade conducted through e-commerce methods by transaction subjects from different customs borders. In the past six years, the proportion of China’s CBEC exports in the country’s total foreign trade jumped from 2.2 percent to 11.25 percent. Your target lives mostly in big cities such as; Shanghai, Beijing, Hangzhou, Guangzhou, and Shenzhen. It is mainly classified into B2B and B2C. We are a pure Digital Agency based in Shanghai. The practice assists foreign investors into China and has done so since 1992 through offices in Beijing, Tianjin, Dalian, Qingdao, Shanghai, Hangzhou, Ningbo, Suzhou, Guangzhou, Dongguan, Zhongshan, Shenzhen, and Hong Kong. The consequence of this type of warehouses was the rapid growth of cross-border. Possessing foreign items is not anymore just a symbol of wealth but is part of many peoples life style. Retailers would be allowed to continue their activities but a new tax on imported products was created. Your email address will not be published. Cross-border e-commerce (CBEC) industry is undergoing major policy changes. We want to be Your Digital Guide to do Business in China. Tmall, the giant of e-commerce, JD, Little Red Book, Yangmatou, Wechat store …. Distribution of Kaola.com users in China … Cross-border e-commerce (CBEC) – activities of purchasing or selling products via online shopping across national borders – is gaining momentum in China. Currently, Chinese cross-border e-commerce is growing at an estimated annual rate of 20-30%. Policy makers think that the CBEC trade will help China diversify its trade links in the context of the One Belt and One Road Initiative and reshape international trade patterns amid US-China trade tensions. Chinese consumers often feel that products purchased via cross-border e-commerce platforms guarantee a higher level of quality and offer protection against counterfeit goods (examples include infant milk formula, cosmetic products, handbags etc). They Trust Us. 1210 refers to “online shopping bonded import mode” and is only applicable in CBEC retail importation pilot cities; 1239 refers to “online shopping bonded import A mode” and is applicable in other cities not in the CBEC retail importation program. Why? According to the report of the China E-commerce Research center, males represent 62.6% of cross-border e-commerce shoppers. CBEC is becoming a more prominent channel for import and export in China. In addition, the CBEC can also help foster new industrial chains like cross-border logistics, cross-border financial payment, and supply-chain finance, adding impetus to China’s economic growth. As we mentioned above, retail imported goods have to be on the “List of Goods under Cross-border E-commerce Retail Importation”. What is the pilot program of CBEC retail importation? Sorry, your blog cannot share posts by email. To fuel this engine of China’s import and export growth, Premier Li Keqiang reiterated the government’s support for accelerating the growth of CBEC and enhancing the country’s international shipping capacity in the 2020 Government Work Report . This year, China’s Singles’ day set a new record with US$30.8 and 27% growth when compared to last year. Yangmatou offers a big range of goods on its site but it is focused primarily on the most popular categories:  baby products, beauty products, nutrition products, clothes, shoes, and handbags. In addition, goods need to be transacted through an e-commerce platform linked with the Chinese Customs network – where the “three documentation” comparison of transaction, payment, and logistics electronic information can be achieved. If you open the app, you have access to a store as well as visual, influencers, reviews etc. To be noted, under the CBEC retail importation program, the imported retail goods have to fall under the “List of Goods under Cross-border E-commerce Retail Importation” (2019 version), which is also dubbed a ‘CBEC positive list’, limited to personal use, and must satisfy the criteria stipulated in the tax policies for CBEC retail importation. China is taking the lead in the cross-border e-commerce segment, and its cross-border e-commerce business model and regulatory measures might be extended and duplicated to more countries within the RCEP region," said Zhang. Then the products available on the website have very detailed descriptions to the... 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