Rendered in a lightweight font and stacked three lines high, Penguin Random House softly endorses the imprint logo on its left, creating an association that can be mutually beneficial. Editor's Picks: Science Fiction & Fantasy. The solution announced on Tuesday is an elegant, inclusive, and understated two-part branding system. D&D Beyond What's the font used for Penguin Random House (2013) logo? The wordmark will rarely be employed outside the occasional corporate communication, whereas the imprint logos will often appear unchaperoned. The merged publisher left vague how it would handle combining two very distinct logos with long-running literary traditions. deltafonts.com/newsbeat-font, The government of Brasília rebrands and unveils a new logo, featuring the Montserrat font. Penguin Random House is a publishing company formed from the merger between the Random House of Bertelsmann, and Penguin of Pearson in 2013, is now the largest publishing group in the world. With the unveiling of the new Penguin Random House logo this week, designers everywhere breathed a sigh of relief—we wouldn’t be subjected to a penguin stepping out of a door (an actual proposal) or on a house (not an actual proposal). The final design may disappoint those who had hoped for a disarming penguin-house mashup, but any disappointment should be muted. deltafonts.com/electrolux-font…, Portuguese media company Controlinveste renamed as Global Media Group and unveils new logo, featuring Soho Gothic. “Instead of satisfying to both sides,” Bierut says, “we found it to be insulting to both sides.”, #lazy-img-243692732:before{padding-top:111.42857142857143%;} With the unveiling of the new Penguin Random House logo this week, designers everywhere breathed a sigh of relief—we wouldn’t be subjected to a penguin stepping out of a door (an actual proposal) or on a house (not an actual proposal). The imprints and brand symbols also can continue to stand alone without the brand-system pairing – for example, on the spines of books. Ohio based brewery Great Lakes Brewing Company has a new logo, featuring Peerless font from Wooden Type Fonts.deltafonts.com/great-lakes-bre…, American broadband & telecommunications company Verizon refreshed its logo, featuring the font Neue Haas Grotesk. deltafonts.com/electrolux-font…, Portuguese media company Controlinveste renamed as Global Media Group and unveils new logo, featuring Soho Gothic. Before it's here, it's on the Bloomberg Terminal. The choice of typeface, called Shift, subtly refers to the publisher’s business as a merchant of words: Jeremy Mickel conceived it as a successor to Courier, which mimics the output of an old-timey typewriter. Ohio based brewery Great Lakes Brewing Company has a new logo, featuring Peerless font from Wooden Type Fonts.deltafonts.com/great-lakes-bre…, American broadband & telecommunications company Verizon refreshed its logo, featuring the font Neue Haas Grotesk.